Their students, as they see it, are hapless men who just need a few bro-pats on the back in order to have the confidence to go forth into the jungle of pussy and skin their first pelt.
A little backstory on pickup artists (PUAs): they are men and women (but usually men) who see what they do as teaching social skills.
We haven't linked to any of the sites mentioned, as we are not sure that all the content is appropriate.
You can't get far in the world of pick-up artistry without a silly name.
It wasn’t until Style asked me to teach my Online Game 1.0 at a conference with hundreds of people attending that I decided I needed to backwards engineer this aspect of my game.
After the conference I had students coming up to me saying it was the best online game program they have ever seen.
A search online for “dating tips for men” reveals hundreds of these sorts of sites, generally requiring a credit card.
Usually at the top is a picture of a smiling man, with a tag-line like “Learn the secrets that let me charm 173 women in to bed in a year”, and a short article explaining that the author, too, used to be a shy nervous virgin until he discovered the mysteries of Pick-Up Artistry.
“You look really spontaneous.”A couple of years ago, I was casually browsing the magazine rack at Barnes & Noble when a strange guy sidled up next to me. But thanks to the ubiquity of Facebook and Twitter, combined with the mainstreaming of online dating sites, there's now a new genre of online pickup artistry.
Strauss's book focused on the "art" of real-life pickups.
However you got here, the important thing is you made it.